Business Intelligence Analyst
Radancy

Business Intelligence Analyst

Chicago, IL

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Level
Type
Industry
Function
Associate (1-5 years)
Full Time
Technology
Data and Analytics

Overview

How did a health system revamp its image and grow a talent base in a matter of months? Where will a global company’s workforce be a year from now? At Radancy, we ask ourselves important questions to find the big story behind the data.
We’re a robust team of analysts, problem solvers, learners and idea-churners working to solve complex problems for our clients. And we’re always looking for talented people to support our mission. If you’re an independent thinker who loves a good challenge, see what’s waiting for you in our latest Metrics Analyst role.
 
What does a great Metrics Analyst do?
Responsible for data structure and ongoing analysis of a set group of clients. It’s all about working with your team to set strong foundations which enable the data to be turned into a story which outlines learnings and actions. It usually requires a background in website analytics, digital marketing, social media marketing, business intelligence tools and internet technologies.
 
  • Implement online media campaigns for clients through the company’s third party ad server and proprietary systems in a timely manner.
  • Provide technical expertise to identify and resolve any issues with campaign tracking and/or reporting.
  • Leads QA by identifying and troubleshooting creative, ad tags and floodlight tag issues to ensure all launched campaigns continue to track and serve correctly
  • Structures and analyzes advertising campaigns, highlighting campaign strengths and
  • weaknesses, performance, trends and external influencers.
  • Acts as technical Subject Matter Expert on TMP’s reporting platform, campaign/reporting
  • methodologies and third party tracking knowledge to support internal teams.
  • Liaison with vendor partners for implementation and data accuracy purposes.
  • Assists internal teams with monthly or quarterly client presentations. This includes:
  • Recommendations on optimization for campaigns in progress, maximizing media
  • effectiveness and return on investment.
  • Provides supplemental reporting and analysis as applicable.
  • Clean or augmenting data as needed.
  • Ensuring the completeness and accuracy of all data
Requirements for consideration:
  • Bachelor’s Degree (Engineering, Computer Science, Math, Economics, Statistics, or Advertising is a plus)
  • 1-2 years of internet advertising experience with strong knowledge of digital marketing and online advertising. Previous advertising agency experience is a plus.
  • Experience with a variety of primary analytic platforms, including Google Analytics 360,
  • Campaign Manager (formerly DoubleClick), Google Ads. Certifications are a plus.
  • Expert user of Microsoft Excel and Access. Experience with designing, configuring, automating custom reports in both programs.
  • Excellent oral and written communication skills with both internal teams and external partners.
  • Extremely detail-oriented and organized with a high level of commitment and follow-through.
  • Ability to manage multiple priorities in a fast-paced, ever-changing environment.
  • A motivated self-starter who can work both autonomously and collaboratively

Radancy is an equal opportunity employer and welcomes all qualified applicants regardless of race, ethnicity, religion, gender, sexual orientation, disability status, protected veteran status, or any other characteristic protected by law. We actively work to create an inclusive environment where all of our employees can thrive. 

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